THIS. THIS IS IT. THIS — the extrusion of letterforms into layered dimensions, the reversal in space, the transformation of the logic of script and ligature into circuits, the superimposition of diagrammatic notation, the convergence of visual and electronic craft — IS IT. If you all could team up and get me a used copy for xmas, I’d love you forever. I mean, I do anyway, but I’d love you all the more.
Letterform Archive December 18, 2019
Philip Lemme, American Streamline: A Handbook of Neon Advertising Design, Van Nostrand Reinhold, NY, 1984.
